Photo of ASU Tempe campus.

ASU faculty and technologists collaborate on six new design principles for AI

The introduction of generative AI was met with record-breaking adoption across millions of individuals. Likewise, industry across nearly every sector began working to understand the implications of AI within operations or organizational culture.

And while the innovations and impact starting to surface are promising, addressing the ethical implications is critical.

Back in December 2023, a unique collaboration between ASU faculty and technologists from the university’s AI Acceleration team emerged to explore the gap between disruptive technology and ethical considerations. Together, they set out to create a set of guiding principles to support principled decision making.

The faculty-led group – known as the ASU Faculty Ethics Committee for AI Technology – has met several times over the past 18 months to ask questions, follow technical AI advances and collaborate on the unique opportunities and challenges ahead.

Design Principles for Beneficial and Responsible AI are a set of six guiding principles that are meant to evolve alongside the technology.

The design principles, available on the university’s AI website, focus on expert knowledge and specialized usage.

The six new design principles for AI according to the ethics committee.

The principles themselves are derived with the purpose of providing a guideline for daily decisions regarding building, integrating or evaluating AI tools in the ASU learning and research environment.

By prioritizing inclusion and actionability, faculty and technologists worked together in order to clearly define these design principles. Diana Bowman, associate dean for applied research and partnerships at the Sandra Day O’Connor College of Law, emphasized the importance of representation at these ethics committee meetings.

“We had a desire to ensure a diverse expertise across the ASU campus,” said Bowman. “To ensure a broadened perspective, we included all different levels of usage and knowledge in the room.”

Representatives from W.P. Carey School of BusinessMary Lou Fulton College for Teaching and Learning InnovationHerberger Institute for Design and the ArtsSandra Day O’Connor College of Law, and more were present for these discussions, debates and ideation.

All proposed design principles were evaluated with stress tests on various AI initiatives and projects, including the AI Innovation Challenge and Syllabot. With stress-testing and critical evaluation, the technologists involved were able to apply the faculty-led principles to act as a robust guideline for enterprise AI development.

Elizabeth Reilley, executive director of AI Acceleration, highlighted the use of the new design principles as guidelines to follow, rather than immovable rules.

“These principles guide our every day decisions as we create and innovate AI experiences for the enterprise,” Reilley said. “They’re meant to evolve alongside the technology and our collective understanding of it.”

About the Faculty Ethics Committee on AI Technology

Formed as a transdisciplinary team of faculty experts, this committee provides ethical oversight and thought leadership for AI’s development and use at ASU. Working alongside the AI Acceleration team, they help ensure the university’s innovation remains grounded in human values.

The committee originally launched in December 2023.

Members of the Faculty Ethics Committee on AI Technology include:

Faculty ethics of AI committee members.